Science and Technology - AP-NORC

The Latest

The Future of Digital Advertising: Designs for Mobile Screens May Be More Effective

The Media Insight Project, a collaboration between the American Press Institute and The AP-NORC Center, uses a survey-based experiment to explore which types of ads are most effective in a digital environment.

The Media Insight Project

‘Who Shared It?’: How Americans Decide What News to Trust on Social Media

The Media Insight Project, a collaboration between the American Press Institute and The AP-NORC Center, uses a survey-based experiment to investigate what determines Americans’ trust in news on social media.

Culture and Society

Teens, Young Adults, and Digital Discrimination

MTV and The Associated Press-NORC Center for Public Affairs Research conducted a national survey of 1,297 teens to track the exposure of young people in the United States to discriminatory and hurtful language online.

Culture and Society

The Digital Abuse Study: Experiences of Teens and Young Adults

MTV and the Associated Press-NORC Center for Public Affairs Research conducted a national survey of 1,297 teens and young adults between the ages of 14 and 24.